Culture Counter™
An NPS-based measurement tool to track cultural impact and drive business outcomes. For the first time, you can tangibly attribute culture to business performance.

Data-driven insights for effective culture change.
Culture Counter™ is a first-of-its-kind product that allows organizations to maximize the ROI of their culture change efforts—directly connecting the impact of organizational culture change to business goals and the bottom line.
How it works
Register & Login
Once you registered, login with your credentials
Create your team
Add your team name and your team members
Send a Survey
Send a survey to your team members
Get insights
Once the survey is submitted, you can view scorecard to get more insights
Features
Actionable insights
Our measurement platform is based on the widely accepted NPS scoring model, so results are easy to understand and integrate with existing systems.
Predictive metrics
We use Key Behavior Indicators (KBI) to help you get in front of potentially negative outcomes before they happen.
Flexibility counts
Culture Counter™ works with any org structure and most IT systems, like active directories.
We’re never done
Culture Counter™ is always growing, with new features being added regularly to improve insights.
Culture isn't just one aspect of the game, it is the game.
Louis V. Gerstner, Jr., Former CEO of IBM
The world’s most successful companies invest in inclusive cultures to drive innovation and resiliency—but not all investments are built equally.
That’s why Culture Counter™, and all the Culture+® products, are based on our Framework—a proven methodology to retaining top talent, improving efficiency and innovation, and ultimately achieving business success.
